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Home   •   Archives   •   Spokane Edition   —   Monday, June 25, 2012

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Events are big paydays for our region




This past weekend and next weekend are big paydays for our region. Yesterday the Coeur d'Alene Ironman with 3,000 participants brought in an estimated $10 million in economic impact to the area according to the World Triathlon Corporation.

The cash flow continues this weekend with Spokane's Hoopfest...7,000 teams with about 28,000 players this year, attracting more than 225,000 spectators and requiring more than 3,000 volunteers. The economic impact is estimated at more than $38 million! Thanks to the organizers and volunteers who make these great events happen.


Barb Richey promoted to Vice President of marketing at STCU




Longtime member of STCU, Barb Richey, becomes Vice President of Marketing at the region's largest credit union on July 1.

"I am honored to continue to serve our members in this new role and pinch myself every day that I work for such a great organization," said Barb Richey, who was an STCU board member from 2005 to 2008 and became Director of Marketing for the not-for-profit credit union in 2010. "I have loved STCU since the day I joined as a West Valley High School student."

Well known in Spokane for her community service and work history, Richey rose from Director of Development to Associate Vice President for Advancement during eight years at Eastern Washington University (1999 to 2007). She served as Associate Vice President for Marketing & Communications at Pacific University from 2007 through 2010.

Prior to her career in higher education, Richey worked with at-risk youth at Deaconess Medical Center and on community outreach for the Spokane Regional Health District.

Richey is a board member for the Spokane Chapter of the American Red Cross, the Community Colleges of Spokane Foundation and the Spokane Regional Sports Commission, to name just a few of her many community activities.

Richey holds a bachelor's degree in applied psychology and a master's degree in communications with a public relations certificate, all from EWU. She is an avid bicyclist and golfer, and recently completed her first marathon.

Richey replaces Brad Hunter, who retires June 29 after 13 years as Vice President of the not-for-profit credit union. Under Hunter's leadership, STCU developed the use of member testimonials in TV spots, on STA buses, on its website and in other promotional materials. Membership doubled during his tenure, and total assets more than tripled.

Founded by educators in 1934, STCU is a member-owned, not-for-profit cooperative with 15 branches in Eastern Washington and North Idaho, 106,000 members and more than $1.6 billion in total assets.


Cox Target Media (Valpak) Acquires Savings.com

Cox Target Media has completed its acquisition of Savings.com as a wholly owned subsidiary. Savings.com joins Valpak as a Cox Target Media company.

"Cox Target Media and Savings.com were both looking for ways to expand value to businesses and consumers, and realized that when combined, our resources and offerings in print, online and mobile would be powerful and unlike anything else available to marketers," said Michael Vivio, president of Cox Target Media. "This acquisition brings together national and local savings content, community expertise and multi-channel marketing capabilities to provide the best of all worlds for marketers and consumers."

Valpak's familiar blue envelopes of print coupons and loyalty products are mailed to more than 40 million targeted households monthly and opened by nearly 90 percent of consumers. Valpak.com hosts 40,000 offers from local and national retailers and content is distributed to some 150 additional sites, including a suite of free apps for mobile devices allowing consumers to browse, save and redeem offers from their mobile, providing advertisers with exceptional exposure. Valpak's network of franchisee owners living in the communities they serve, offers deep local sales and consumer insights for marketers. Val Workman, who owns the Valpak franchises serving Eastern Washington and North Idaho, believes local consumers will benefit from the aggregation of digital deals from their favorite national brands, coupled with their favorite local business offers. "Spokane is known as a 'value conscious' community. Valpak is a reliable resource, connecting local businesses with customers. Our goal has always been to help people on a budget live better lives." Working together, Valpak and Savings.com will also offer national merchants the next generation of pay-for-performance advertising that lets marketers drive sales with lower upfront costs than they typically encounter with traditional promotional options.

For more information contact Val Workman, owner Valpak of the Inland Northwest at val@valpaknw.com or 509-892-6334.


Idaho Trust Bank moves to downtown CdA

Idaho Trust Bank has announced it will move from it's 1450 Northwest Boulevard branch to 622 East Sherman in downtown Coeur d'Alene on July 2. The new location offers a drive-up facility, free on-site parking, and a night depository. They are planning to add a drive-up ATM in the near future. Lobby hours of the new branch will be 8 am to 5 pm Monday through Friday. The phone number is 208-664-6448.

Occupational Medicine Associates celebrates 19th year with an open house

In celebration of their 19th year in business in Spokane Drs. Lantsberger, Rempel and Van Gerpen, of Occupational Medicine Associates invite the public to take a tour of their facility and meet their staff staff. The event is Thursday, June 28, 5 to 7 pm at 323 E 2nd Ave, Suite 102. They will be serving appetizers from Two Cooks with Love Catering, along with wine, beer and soft drinks and there will be a drawing for a Kindle.

RSVP to Ann at annm@omaspokane.org or call 509-455-5555, press '0' when you hear the message or press 233.


Hot Summer Nights is July 27 at Arbor Crest

Hot Summer Nights is being planned for Friday, July 27 and to be the hottest, most magical event in Spokane Coeur d'Alene Living magagzine's history. Sponsored by Tracy Jewelers, this is a celebration of all that's HOT in Spokane: fashion, food, and fun! This big city outdoor party was the talk of the town in 2011 and they are trying to top it this year.

The 2012 theme 'A Midsummer Night's Dream' will have Arbor Crest adorned with fairies, lights, artists and musicians. Guests will find music and art in every nook of Arbor Crest's beautiful grounds. Mischievous fairies and a roving magician will play tricks of many kinds. Challenge a friend to a round of joust in a 25' inflatable jousting arena. Enjoy dinner and wine in the Mario & Son Granite Lounge.

Concerts begin at 7pm and feature Spokane's own Tango Volcado and Peter Rivera, Unplugged. 'Siren Stages' throughout the event will include art, dance, design, fashion, music, movement and more. Featured artists include: Angela Marie, Tana Bachman-Bland, Christina Deubel, Joy Tagliavia-Mizoni and Rachel Dolezal, Stephanie Hatzinikolis, Rebekah Littlefield, Kari Margurite, Nicole Richardson, Ronnie Ryno and more.

Arbor Crest Wine will be available for purchase and they have a mini food truck festival for those who want to purchase dinner and dessert. Choose from Smokin' Romes BBQ, Tacos el Sol, Veraci Pizza and Spokane Cheesecakes.

Tickets for this event are just $20 and will be available through Ticketswest.


Good Spirits opens in former state liquor store at Third and Cedar

Wenatchee-based Good Spirits has purchased the inventory and location of this region's highest sales volume liquor store at 1322 West Third and Cedar. The 7,000 square foot store will carry traditional liquors, exotic liquors, wines and craft beers as well as mixers, ice and accessories. The company also plans to open two more local stores here, one in Spokane Valley and one in the Five Mile area.

A benefit rafting trip for the Alzheimer's Association




Row Adventures presents Raft to Remember, benefiting the Alzheimer's Association on Saturday, July 14 on the Clark Fork River.

Enjoy a full day of whitewater rafting with professional guides. This special rafting event is a time for people affected by Alzheimer's to come together, share experiences, and enjoy a day on the beautiful Clark Fork River. Gear and lunch are included. No experience required. Minimum age, 5 years. Trip is limited to first 84 guests. Cost is $100 per person, of which $50 goes to the Alzheimer's Association Inland Northwest chapter.

For more information or to register, visit www.ROWadventures.com/remember or call 208-770-2517.

The Business Thought of the Week

"Worry about being better. And bigger will take care of itself."
Gary Comer, Founder of Land's End





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