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Home   •   Archives   •   Spokane Edition   —   Monday, April 22, 2013

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Spokane Symphony Announces New Marketing Director




The Spokane Symphony Society has tapped Audrey Overstreet, a former Capitol Hill public relations and marketing specialist, as its new Director of Marketing and PR. She will replace longtime Marketing and PR Director Annie Matlow, who is retiring from the post in June.

Overstreet has big shoes to fill; Annie Matlow has been the driving force behind the Symphony's PR and marketing campaigns for the past 13 years. Annie joined the Symphony shortly after the decision was made to purchase the Fox. Her many contributions include helping to move the organization into the age of digital marketing, coordinating award-winning marketing campaigns, and creating a marketing presence for the Martin Woldson Theater at The Fox beginning with the grand opening of the theater in 2007.

Overstreet worked as a journalist for more than a decade, first as a reporter at the American Lawyer Magazine in New York City; then as a music writer in Austin, Texas, where she also wrote for Texas Monthly and the Austin-American Statesman. She ventured into politics in the 1990s, first as the Politics Editor at The Austin Chronicle for 3 years, and then as a Texas statewide political campaign press secretary, and finally as press secretary for members of the U.S. Congress in Washington, D.C. Her corporate marketing experience includes work at two agencies: Public Strategies, Inc. in Washington, D.C. and Stone Yamashita in San Francisco.


Yoke's Fresh Market set to open in Richland

Locally and employee owned Yoke's Fresh Market announces an upcoming new store location in Richland. The market will feature a wide variety of fresh, local produce from area farms, as well as an assortment of fresh meats, seafood, and the region's largest selection of Northwest wines. Yoke's will also provide customers with other everyday items they need, all at reasonable and low prices.

Yoke's Fresh Market's CEO John Bole says, "Adding another store in Richland will better enable Yoke's to effectively serve our shoppers. Continuing to provide a high level of customer service is, as always, one of the core aspects of our fundamental approach to running a successful and community-oriented business."

The new location, which is just off Keene Road on Englewood Drive, is set to open later this fall. It is conveniently located near an area park. A traffic light was also added in order to ensure the maximum level of safety for shoppers.

Senior Vice President of Yoke's Operations, Joe Hanson, elaborated further about the benefit for the business as well as the neighborhood saying, "After spending nearly two years working on approval for this location, we are passionate about providing the people of Richland with another store that puts their needs first and provides them with the type of customer experience that will make them come back again and again. With the success of our current West Richland location, we feel that adding a second store will better enable us to meet and exceed our shopper's needs."

Spa Paradiso opens April 30 in new location

Spa Paradiso is opening April 30 in Kendall Yards at 1237 West Summit Parkway, Suite A, offering therapeutic massage and body treatments, complete skin care, hand and foot care, waxing, and full-service hair care for men and women.

The spa, formerly in the Davenport Hotel, is in The Inlander's Hall of Fame as Best Spa for 10 years running. They are taking appointments at 509-747-3529. The website is spaparadiso.com.


CdA spa Studio Ten20 moves to Riverstone




Studio Ten20, a Coeur d'Alene spa and beauty treatment business, has moved into a 1,700 square foot space the Village at Riverstone, in Coeur d'Alene; Suite B103. They offer services including nails, pedicures, facials, body treatments, waxing, massage and eyelash extensions.

The phone number is 208-930-0279 and the website is studioten20.com.

Heather Villa opens Bella Cova

Heather Villa, mother, jazz singer and businesswoman, has opened Bella Cova, a retail and resource center dedicated to helping provide new mothers with useful health information, outstanding products and compassionate services. She is planning a grand opening June 1 at 905 N. Washington Street where Bella Cova is taking 4,500 square feet in the former Caterina Winery building. You can learn more at the website bellacova.com.

Nathan Bouscal joins Roundbox Creative

Roundbox Creative hired Nathan Bouscal as a Web Developer. He is a recent EWU graduate and holds a bachelor's degree in business administration. Roundbox Creative is a full-service web-based design and marketing company located in the Spokane Valley. Roundbox Creative specializes in web development, website maintenance, and has a strong emphasis on search engine optimization services.

New employees at Imprezzio, Inc.

Imprezzio, Inc., a BBB-Accredited software solution provider with clients ranging from mom-and-pop shops to Fortune 50 enterprises has added three new employees. They have hired Baylee Moore as a Statistical Research Analyst. Previously, Baylee worked as Project Manager for a National Science Foundation research grant project in San Diego, California. She holds a Master's degree in experimental psychology from California State University, San Marcos.

Imprezzio Inc. has also hired Scott Marrone as Information Technology Manager. He will be responsible for overseeing all network and systems operations. Previously, Marrone worked as the IT Manager at ASC Profiles, Inc., a division of Bluescope Steel in North America. He holds a Master's of Business Administration in Technology Management.

And Allen Cook has joined Imprezzio Inc. as Senior Systems Administrator. Previously, Cook worked as Lead Network Administrator at Honeywell International. Inc, in Maple Grove, Minnesota. He holds a Bachelor's Degree in Information Systems from St. Cloud State University. The website is imprezzio.com.


STCU helps tree-planting effort starting today, Earth Day.

Starting today, STCU members who switch to paper-saving electronic account statements will be helping plant trees. At the same time, they'll help local students learn about conservation and sustainability.

For every member who makes the switch from paper statements to e-statements between April 22 and June 30, STCU will donate the money to plant one tree along Deep Creek, Coulee Creek and Hangman Creek (also called Latah Creek). Work will be done in North Idaho, as well, although exact locations have not been selected.

The work is being organized by the Lands Council, which hopes to plant 5,000 trees through its Project SUSTAIN. STCU hopes enough members make the switch to e-statements by June 30 to provide at least 1,000 of those trees.

"Up to 400 Inland Northwest high school students will help plant the trees," said Amanda Swan, Lands Council director of development and communications. Students from Mead Alternative School, The Community School, On Track Academy, Lewis and Clark High School, Coeur d'Alene High School, Post Falls High School and St. Maries High School will participate.

Desautel Hege Communications Hires Two Associates

Desautel Hege Communications (DHC) announces the addition of Pardis Nkoy as an Account Coordinator and Michael Flint as an Operations Coordinator.

In her new role, Nkoy will coordinate copywriting, design and media outreach and assist with strategic consultation and planning. She started with the firm in May 2012 as an intern, working on a variety of projects and accounts. Nkoy has a Bachelor of Arts in Broadcasting and a double minor in Public Relations and Business from Gonzaga in 2012. She previously worked at Nordstrom and Moroch & Associates, Inc., where she got her first experience in advertising.

Flint brings over four years of administrative experience to help manage DHC office functions as an Operations Coordinator, and will provide office support across all systems, accounts, IT and operations. He earned a Bachelor of Arts in Communication with a focus on advertising from Washington State University in 2011, and has experience working in real estate, as well as managing office functions at Rainmaker Creative. Flint first started at DHC in February 2013 as freelance support, assisting with account work and office tasks.

Desautel Hege Communications is one of the largest integrated communications firms in the region, specializing in helping clients use strategic communications and marketing to achieve their goals. DHC has worked in industries like energy, healthcare, tribal, education, manufacturing and finance, among others. The firm's client list includes Avista Corporation, Washington State Department of Health, Healing Lodge of the Seven Nations, Eastern Washington University, Kalispel Tribe of Indians, Pearson Packaging Systems and Yakima Valley Memorial Hospital. Founded in 1996, DHC provides a full spectrum of public relations, public affairs and marketing services to regional, national and international clients from its Spokane-based office. Learn more about DHC at www.desautelhege.com.

21th Annual Spokane Scholars Foundation Banquet tonight

Tonight the Spokane Scholars Foundation will award Medals of Academic Achievement to 143 high school seniors at the 21th Annual Spokane Scholars Foundation Banquet in the Spokane Convention Center. Nearly 800 are expected in the audience. Doors open at 6:00 pm. Interviews and photo opportunities are available to the media throughout the evening. Each scholar has been nominated by his/her high school principal, counselor and teachers based on scholarly accomplishments in one of six content areas: English, social studies, mathematics, science, world languages and fine areas. Dr. Leroy Hood, pioneer in molecular science, is keynote speaker. Hood will speak at about 7:15pm.

At approximately 7:30pm, the Spokane Scholars Foundation will begin awarding $60,000 in monetary grants ranging from $1,000 to $4,000 to twenty-four of the scholars, four each in the six content areas. Consideration for the cash awards include: grade point average and course of study in the content area of nomination, national aptitude and achievement test scores, original research or related activities, and letters of recommendation. A panel of three judges reviews the applications in each content area. Fourteen regional colleges match the monetary awards for grant recipients who attend those institutions.

The Spokane Scholars Foundation is an all-volunteer organization which raises all funds through donations from Spokane area professionals, businesses, families and individuals committed to promoting academic achievement among Spokane area youth. It is the pre-eminent academic recognition event in Spokane County. There is no other organization in the United States which recognizes youth in their community in the same manner as the Spokane Scholars Foundation, which by acknowledging outstanding high school scholarly achievement in a public fashion serves notice to all students at all grade levels that pure academic success is held in high esteem by the community. The banquet not only celebrates the achievements of the Spokane community's best and brightest but also provides the opportunity to encourage these fine young people to educate themselves and pursue careers here in Spokane. They are our greatest community assets. For more information on the Spokane Scholars Foundation, visit www.spokanescholars.org.

Fashion Carpets celebrates 40 years in business




Fashion Carpets opened their doors in 1973. It all started with some joking around between Dennis Runolfson and Bill Van Egmond. Dennis was going to run the business and Bill was going to install the carpeting.

Initially Fashion Carpets only carried carpet, but customers were requesting other products. Soon after, product selection was expanded to included carpeting, vinyl, ceramic tile, hardwood flooring, and all counter tops materials. The stores' early focus was residential only, but soon expanded into commercial, builder, and property management. They have an expert in all areas of flooring. All installers are licensed, bonded, and some have installed for the company for more than twenty years.

They will be celebrating their fortieth year in business with an open house this Thursday, April 25th from 10am until 6pm with a celebratory toast at 4pm. The address is 8619 E Sprague Avenue.

Spokane Business Featured on National TV Morning Show

A popular children's and maternity consignment event in Spokane got national attention on Wednesday, April 17th on The 'Today' Show. The popular NBC morning show featured a segment on the Just Between Friends Franchise System showing families across the country how to save money.

Just Between Friends is the nation's largest maternity and children's consignment event with 130 franchises in 25 states. In Spokane, more than 300 consignors have already signed up for the spring 2013 event, May 3-5 at the Spokane Fair & Expo Center, to sell their new and gently used items. From maternity to teen, there will be thousands of items for sale: clothing, toys, DVD's, layette, shoes, strollers, furniture and more. Many unsold items will be donated to Inland Northwest Baby.

For more information go to jbfsale.com.

Chris Cargill speaks at Marketing Associates of Spokane

Marketing Associates of Spokane will be holding their May meeting on Thursday, May 9 from 11:30am to 1:30pm at The Lincoln Center, 1316 North Lincoln Street, Spokane.

Chris Cargill, Eastern Washington Director for Washington Policy Center, will give an overview of the Washington State budget process, provide details on the status of the 2013-2015 Capital Budget, and speak about the major capital projects slated for funding in our region. In addition, Chris will touch on funding initiatives and policy updates that will impact eastern Washington and our local businesses.

RSVP per the MAS website www.maspokane.org by Monday, May 6. Lunch will be provided at a cost of $20 for members and $30 for non-members. For more information, contact Taryn Erickson at Trindera Engineering (terickson@trindera.com or 208-676-8001).

The Business Thought of the Week

"Without gratitude, happiness is rare. With gratitude, the odds for happiness go up dramatically." Zig Ziglar

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